Winward Home floral arrangement being styled

A Maison of Floral Artistry

Beauty Made Permanent

Handcrafted expressions of nature, created for extraordinary interiors since 1978.

Luxurious faux pink and white peony arrangement displayed in a modern boat shaped glass vase

who we are

The flower, reimagined

Winward Home creates permanent floral compositions with the presence of fine decorative objects. Each piece begins with close observation of the living flower, then passes through the hands of artisans who shape, paint, curl, and compose every detail.

The result is an enduring expression of nature—remarkably lifelike, distinctly Winward Home, and made to transform a room.

our heritage

A vision takes root

Founded in California in 1978, Winward Home was built on the belief that permanent florals could be elevated into an art form. Setting new standards for luxury floral, Founder Patrick Tai set out to challenge convention, inspiring decades of innovation in materials, technique, and botanical realism. His brother Garrison Tai later joined the company and played an important role in transforming the product mix with his excellent eye for color and design. What began as a small family business has become a defining name in luxury floral décor.

For more than four decades, Winward Home has remained committed to the artistry of handcraft. Each collection reflects an enduring dedication to exceptional craftsmanship and artistic innovation. Guided by family leadership and a commitment to preserving heritage, the company grew into an internationally recognized brand, serving leading designers, luxury retailers, and homes around the world.

Today, the Maison continues to evolve under the leadership of Victoria Tai and the Tai family, honoring its heritage while shaping a new vision of modern luxury. Every collection is guided by the same principles that has defined Winward Home from the beginning: to preserve the spirit of nature and to ‘Bring Beauty Home’.

Artisan hand-painting a flower petalFaux banana leaf plant in a stone pot on a poolside loggia
Pink and cream floral arrangement on a console tableVictoria Tai beside a Winward Home arrangement
Artisan hand-shaping petals at a workbenchPink and yellow tulips in a glass vase on a marble vanity

A handcrafted process

Orchid, peony and tulip blooms studied in close detail

1 / Nature

It begins with nature

Every Winward Home flower begins with the living bloom. Selected from leading growers, each specimen is studied through every stage of opening—its proportion, posture, texture, and natural irregularities. These quiet details guide the shape, movement, and character of the finished stem.

A leaf set in plaster beside its finished steel mold

2 / Molding

Preserving every detail

Petals and leaves are carefully separated and placed in a bed of flour to preserve their original form. Plaster captures every vein, curve, and subtle texture, with a single stem sometimes requiring up to 20 individual molds.

These impressions are translated into precision steel molds. Selected materials are then pressed and cut into individual petals and leaves, creating the foundation for each handcrafted flower.

An artisan assembling and hand-painting a flower head

3 / Artistry

Handcrafted artistry

Each petal is dyed in its base tone and steamed to set the color. The flower is then assembled by hand from the center outward, with individual elements curled and shaped to recreate the movement of the living bloom.

Guided by the original flower, artisans apply delicate layers of hand-painted color and detail. A single flower may take up to one hour to complete.

Resin poured by hand into a glass vessel of calla lilies

4 / Illusion

The art of water

Winward Home’s signature Water Illusion creates the appearance of freshly cut stems resting in clear water. The resin sets solid while retaining its remarkable clarity.

Each vessel is measured and poured by hand, with close attention given to its level, finish, and purity. The result is an enduring impression of freshness.

A layered arrangement of blooms, buds, branches and berries

5 / Composition

Realism in bloom

Every arrangement is composed through a distinct floral point of view. Monochromatic designs explore the depth and variation of a single color, while monobotanical arrangements create presence through one flower variety.

More layered compositions bring together blooms at different stages of growth with foliage, buds, branches, and berries. Each element is placed to create balance, movement, and a natural sense of abundance.


Watch our artistry come to life

Bring beauty home

Discover handcrafted floral designs and signature collections created to bring lasting beauty, balance, and presence to every room.